Jordan Marcia on Clarity, Power & Follow-through
Marni Melrose 0:00
All right. So, today I have Jordan Mercia, and he is going to share where he is from; he's a fellow Canadian. So, tell us more about yourself.
Get to know Jordan Marcia
Jordan Marcia 0:26
I'm an entrepreneur. I started off in the marketing space. Actually, one of the first things I ever did when in high school was when everyone else was going and getting jobs, I decided to go to the local grocery store and buy 24 cases of pop and sell it out of my locker. So, I would sell it to kids for like, two-three bucks, and I made more doing that than I did, going and getting a normal job like all my friends were. That was actually the start of a whole entrepreneurial side. I think that's a little bit of a better story than, you know, this and that when I'm talking about myself.
Marni Melrose 2:06
It's funny the number of entrepreneurs that had jobs as kids or businesses as kids. It's really funny you hear it in all of the other speakers as well. So, you are a true entrepreneur. So, tell us more about your business and where you are today.
Jordan Marcia 2:32
Absolutely. Right now, the business is doing very well. We had to basically do a pivot within the last year and a half, two years, from marketing into brand story coaching. When we did that pivot, we moved from just a straight marketing lead generation to helping coaches' consultants so on and so forth, be able to really dial into their personal story, their personal brand. That allowed us to actually impact more people. We've been able to impact over 30 or so people in the last year and a half, which has really helped me get to where I wanted to be in my business, and my life, and more importantly, I've been able to actually give back money to my family who aren't entrepreneurial like myself, I don't have businesses. So, during depressions and situations like we have, the ability to be able to say, here you go like, here's something for you. This makes me feel really good.
Marni Melrose 3:36
Absolutely. It's wonderful to be able to do that. Also, you had some health challenges, right?
Jordan Marcia 3:45
I did. Yes
Marni Melrose 3:46
Yes, tell us about that, too.
Jordan Marcia 3:48
So, I was born with a congenital heart defect known as transposition of the great arteries. It basically the order and the pulmonary, don't do that final term in the third trimester of pregnancy. It caused a life-threatening illness, and I needed a heart transplant at the age of about three and a half, four years old. There's a lot of other medical complications to go along with it. But to keep the story very, very short, the transplant was the solution to the current problem that I had—the benefit of being able to be exposed to that at such a young age. I grew up immediately with the knowledge and the ideology that life is very short. If you want to do something, you have to go out and do it. You have to figure it out. Life is short, right if you don't do it now, it may never happen.
Marni Melrose 4:43
It's so true, isn't it? You got to kind of take life by the horns sometimes.
Right in. Dive into it.
Jordan on clarity
That's awesome. That's awesome. So, I'll ask you our first question about clarity. How do you find clarity for yourself? How do you help your clients find clarity as well?
Jordan Marcia 5:06
So, one of the ways that I find clarity for myself is I'm very, very ritualistic. I have specific routines that I go through every single morning, and the biggest thing that I found is when I was traveling across the world, just a little while ago, I learned that with a lot of the monks in northern Thailand and Myanmar, and other places like this, you're able to find massive amounts of clarity and a very short amount of time, simply just using meditation and I learned directly from them. So, every single morning I wake up, and I couldn't tell you what kind of meditation it was, not gonna pretend or lie to you. All I know is it works right; I get very calm, very collective, I focused directly on my breathing, and that allows me to stay in that moment. When I come out of it, it gives me almost an absolute sense of clarity. So, I'm aware of everything around me very early on in the day, so I can take a collective look at everything that needs to get done, and when I work with my clients, one of the very, very, very first thing that we talk about is, what are your morning routines? Then once we have that, we take a look at why you are even doing what you're doing and being able to identify with absolute clarity your, why, the purpose behind it all, you're able to go back and take a look at that. Every single time you get confused or muffled or a fog clouds you, you should be able to dial it down to a very simple, three to four sentence, little blurb wake up, take a look at it, and it should be a boom, okay? This is my wife. This is what I'm doing. This is my purpose, and I can just move forward with my day.
Marni Melrose 7:24
Beautiful, beautiful, and, again, you'll notice through all of the speakers, some of them have that morning ritual and find it really, really helpful. For myself, even I modified my morning ritual just recently. One of my coaches is Brian Johnson. I had been coming straight to my desk in the morning, and he helped me, and now I sit down in my chair, and I do kind of self-improvement. I'm working through this optimized coach program. I get my head right, and then I start that morning ritual of looking; what do we need to do today? And, using my system, my methodology of EntireTask, which is, what I'm building. That has made a real difference for me. It's being consciously aware of your morning rituals. Thank you so much. That's so true. So, let's go on to the next thing. Let's talk about your power. So, for instance, when I'm talking about power here, I'm talking about as an entrepreneur, we all have those days where we're like, "forget this." This sucks. Everything's going wrong. I want to quit. How do I get through that? How do you get through that?
Jordan on power
Jordan Marcia 9:00
That's a fantastic question, and I love this question. What I've found that worked for myself, and some of the clients that I work with as well, is having the foundational work done, which is understanding the big, huge question of, why am I getting up in the morning? What is the actual reason behind it? I'm going to say this over and over and over again because I believe with everything in me, the power behind it. Understanding your why, your purpose, whatever it is, your purpose could be your dog. You getting up in the morning just so that you can see your puppy's face.
Yeah, no judgment, totally fine. That's okay. But you need to be able to identify with absolute clarity what that purpose is what that Why is. Just so you know, it doesn't need to be the same thing all the time. One of the biggest things I use for myself, I use for other people, I teach my clients. If you wake up in the morning and your why for that day, just for that day is the coffee that you're drinking just so you can get that coffee so you can move on with your day, right? Totally good. If your why your purpose is just so you can see your puppy's face when you give them some food in the morning. Totally good, but you need to be able to understand what your actual reason and purposes behind what you're doing, why you're getting up. Why are you even doing what you're doing here? What is the core foundational reason behind it all? Second, you get crystal clear on that. It becomes a lot easier.
Marni Melrose 10:45
It's easier to carry on and go forward when you have clarity. When you have clarity, it's a lot easier because you can say, 'This kind of sucks, but I'm working here I'm working extra time.' So, for instance, I just had the Coronavirus, and I was committed to having this summit happen, right. And so whenever I had a moment where my body was cooperating with me, and I was, well, I was like, you know what, I committed to myself that I wanted to get this done. So, I would take the time, even though I didn't exactly feel like it, and get the work done so that we could come here on time, and you could be here.
Absolutely. It's got to be like that in almost everything you do. You got to have that thing that you're committed to like you said,
Absolutely, then what about follow through? Are there any structures that you put in place that help you follow through with what it is that you've committed to?
Jordan on follow-through
Absolutely. So, I am a very big believer in many goals. What I'll do, and I learned this from my mother at a very young age, so I have to give her credit for this. When you're working towards something, it doesn't matter what it is. You need to give yourself a goal to hit, some reason behind it, some purpose, right? So what I do is, it doesn't matter how big that goal is, I will bring it down into smaller daily things, and I can achieve that's going to allow me to, at the end of the week, on a Sunday, look back at my week and say, I achieved that goal. I'm going to treat myself. My treat is usually a chocolate bar because I'm a chocoholic. it can be anything and working towards those mini-goals, just so you can hit that treat at the end of the rainbow gives you that reason to keep going and keep moving forward and then in no time at all, you're gonna look back and you're gonna say, wow, I accomplished a whole lot this month, and I ate a bunch of chocolate.
That's so true, though. It's having those small bite-sized things. That is exactly one of the reasons that I'm making the app the way that I'm making it, because what I've seen in working with my clients is the most successful clients connect their daily activities to their long term goals. The people who don't succeed do not make that connection. That's really what it is that connection is missing, and they get lost in the minutiae of the day and they don't make progress towards their long-term goals. I'm really happy that you said that. There's only one other person that I've heard talk about rewarding yourself, and it's another one of my mentors is T. Harv Eker, and he wrote, The "Secrets of the Millionaire Mind." He's here in San Diego, and I tried to get Jesse on our show, but I couldn't get him. I got to get bigger before I can get him.
That's the rules of the trade.
Yeah, for sure. Yeah, he was one of the first people that I heard talk about rewarding yourself. Thank you so much for bringing that up again because I think it really is important. You have those long term things right and so you can think of yourself, and I've talked about this with my clients sometimes. There's big Marni, who has these big goals? There's also little Marni and a little Marni; watch her little piece of chocolate.
Jordan Marcia 15:11
Marni Melrose 15:12
If I don't make little Marni happy, then she will stop and say, "I don't want to do this"...
Jordan Marcia 15:26
It's all about the little things.
Marni Melrose 15:31
Awesome. Thank you so much for sharing that. That's such a good one. Tell us what your free gift is for our attendees that are coming on the summit here. It looks pretty good.
Yeah, absolutely. So, what I've done is I've put together a little mini-course that is going to allow you to go from, "I'm not really sure where I'm at where my personal brand is what my marketing messaging is or who I'm even trying to target" and lead you right through to the end to be able to identify who you are, why you're doing what you're doing. Your perception of yourself, your perception of your audience, give you a better idea of your audience, their desires, and how you can articulate your market messaging towards them.
Awesome. Thank you so much. I'll make sure that we post that below, and thank you so much for coming to the summit today.
Jordan Marcia 16:30
Thank you for having me. Marni.
Marni Melrose 16:33
Talk to you later.
Jordan Marcia 16:34
Talk to you later.